Αβραμίδου, Αναστασία Βαρδακώστα, Ιφιγένεια, 24-09-2009
The relationship between librarians and users is a complex one which is influenced by a range of factors. Most librarians nowadays accept that they have the responsibility not only to provide quality ...
ολόκληρη η περιγραφήhttp://eprints.rclis.org/16369/
Βαρδακώστα, Ιφιγένεια, 2002
Marketing is a whole system of enterprising activities which can programming, invoicing, offering and distributing products and services satisfying needs of present and future customers. Except that m...
ολόκληρη η περιγραφήhttp://eprints.rclis.org/10245/
Ασωνίτης , Στέφανος Κωσταγιόλας, Πέτρος, 24-09-2008
Background knowledge: The new economy plays a significant role and affects the future development of academic libraries and information services internationally and in Greece. The non tangible essence...
ολόκληρη η περιγραφήhttp://eprints.rclis.org/16424/
Τσάκωνας, Γιάννης, 2003
The present article discusses the application and use of logotypes as means of library promotion, especially for the academic ones. What is a logotype, what is its usefulness and what are the benefits...
ολόκληρη η περιγραφήhttp://eprints.rclis.org/5586/
Τσαλκιτζη, Θαλεια, 2002
This paper presents the way the Greek Academic Libraries can adopt effectively marketing techniques focusing on their users and the quality of their services.
http://eprints.rclis.org/10246/
Τσάκωνας, Γιάννης, 2005
The present publication concerns the requirements for the application of a rational signage system, which must be consistent, informatory concise and aesthetically pleasant. Academic libraries are pla...
ολόκληρη η περιγραφήhttp://eprints.rclis.org/8451/
Ηλιοπούλου, Εφηλιάνα Αγοργιαννιτης, Σπύρος Τσάκωνας, Γιάννης, 2004
Signage systems are used in areas, where a great number of people is moving, like roads, stations, areas of specific use (e.g. the signage system during Olympic Games), public buildings and various tr...
ολόκληρη η περιγραφήhttp://eprints.rclis.org/5557/1/LIS_Signage.ppt
Ηλιοπούλου, Εφηλιάνα Αγοργιαννιτης, Σπύρος Τσάκωνας, Γιάννης, 2004
Signage systems are used in areas, where a great number of people is moving, like roads, stations, areas of specific use (e.g. the signage system during Olympic Games), public buildings and various tr...
ολόκληρη η περιγραφήhttp://eprints.rclis.org/5557/
Μπαλτά, Κυριακή, 24-09-2008
The University of Macedonia Library received funding from the 2nd and 3rd Operational Programme for Education and Initial Vocational Training under which it developed a series of services and tools ai...
ολόκληρη η περιγραφήhttp://eprints.rclis.org/16438/